Joan durrant Essay Example | Topics and Well Written Essays - 2250 words

Joan durrant - Essay Example The significant research of Durrant concentrates on various dimensions such as cultural, legal and psychological frameworks of corporal punishment of children in Canada and worldwide. Moreover, the research works of Dr. Durrant emphasizes upon prohibiting physical maltreatment of children. The research also provides an adequate support within the context of disciplinary approach that is taken into concern towards preventing the children from any sort of physical maltreatment. The studies of Durrant are applied in different parts of Canada, Sweden and Germany that provides elimination of corporal punishment of children by a significant level (University of Manitoba, 2012). The paper intends to discuss the detailed research works that conducted by Dr. Joan Durrant. Moreover, the linkage of the research of Dr. Durrant with the developmental health perspective and certain recommendations that would enhance the quality of care children will also be depicted in this paper. Explanation of t he Research Conducted By Joan Durrant The dimensions relating to physical punishment or maltreatment of children have been observed from previous few years and are regarded to be an important concern in the context of international affairs. According to various researches, it has been noted that physical or corporal punishment has been raised considerably in the year 1990. The research works of Dr. ... Moreover, it has also been viewed that the physical punishment or maltreatment of children belonging to the age group of six to nine years result increased levels of antisocial behavior with the application of different controls. In this regard, the controls may include family or socio-economic status and emotional support levels among others. The aforementioned study further indicates that physical punishment is a major factor of jeopardy for rising aggression in children that compels them to perform antisocial behaviors (Durrant & Ensom, 2012). The research works conducted by Durrant & Ensom are related to the significant aspect of child aggression. The works in the research observes connectivity between physical punishment and psychological aspects. It has been viewed that physical punishment is related with wide ranging mental health related difficulties of children, youths and adults that include sadness, grief, anxiety, use of drugs and alcohol among others. Moreover, the resea rchers also observed that physical punishment or maltreatment is mainly connected with mental development of children that ultimately affects in the educational development of the individuals or rather the children. From the perspective of the development of children, it has been observed that the studies relating to neuroimaging played an imperative part. In this regard, the studies linked with neuroimaging suggest that physical punishment can lessen the volume of grey matter of brain in relation to different development areas of children. It can be stated that physical punishment can cause significant changes in dopaminergic regions that are related with susceptibility towards the ill-treatment of drugs and alcohol. On the basis of the

How Nothings Changed and Two Scavengers deal with social injustices Essay Example for Free

How Nothings Changed and Two Scavengers deal with social injustices Essay Both Nothings Changed and Two Scavengers deal with social injustices, however, there are some big differences between them. Nothings Changed is set in Cape Town, Africa and focuses on the segregation of black and white people, after an apartheid was made. It is an autobiographical poem by Tatumkhulu Afrika. The poem is about how District Six used to be a place for blacks and whites to live together. But when that changed, Tatumkhulu left in anger (and prison). Now he has returned to his old home after many years and has discovered that the segregation has gotten wider and worse. The social injustice in the poem is the black and white segregation. On the other hand, Two Scavengers deals with the social segregation between the classes in America. At a set of traffic lights, early in the morning (9am), a garbage truck has stopped next to a couple in a Mercedes. The garbage men then ponder on the class system and how they are less respected by people like this couple. They wonder if theyd ever be seen as equals as they wonder if the democracy of America really works. The social injustice in the poem is the way the different classes are each treated differently. The first stanza of Nothings Changed is setting the scene as the writer walks towards his old home. We can tell that the area is now a wasteland by what the writer treads over (like the cans and weeds) on his walk back home. We can tell hes angry from how his old home has turned out from when he says, The hot, white, inwards turning anger of my eyes, as he knows he has returned home. Although all of the stanzas use commas a lot, the second stanza uses and after each comma. I feel that the commas are used to in order to add more expression as you read, and as you pause at each comma, you wonder whats coming next, thus creating suspense even though, in my opinion, the poem is not that exciting or interesting enough for it to have any use. On the other hand, the ands that are used throughout the second stanza, instead picks up the pace as we experience what he is going through at the same time that he is going through his feeling, since the poem is wrote in first person, as if he is actually reliving these memories, making us feel more emotional and connected to the writer. In the fourth stanza, there is only one line, but one that I feel is a very important line for comparing the poems.No sign says it is: but we know where we belong.This line shows us that although no one is saying that whites are treated better (new restaurant) than blacks (working mans cafà ¯Ã‚ ¿Ã‚ ½), this line shows us that the blacks know that the segregation is still there. The writer says of how his, Hands burn for a stone, a bomb, to shiver down the glass of the whites only restaurant. We know that this is the same reason why the writer was sent. to prison all those years ago, but we are unsure whether this is that memory he is reliving or if he is speaking of the present day.The next and final sentence of the poem has the writer commenting that, Nothings Changed. This, Id like to believe, tells us that, either way, the writer is willing to risk prison (or worse?) in order to vent his anger at the segregation. The first stanza of Two Scavengers sets the scene by introducing us to the characters and telling us what they are doing.The garbage truck is described as bright yellow while the garbage men are described wearing red plastic blazers, both of which would stand out anywhere in San Francisco at nine in the morning. I feel that this tells us that no matter how hard the government might try to hide the garbage men, they are going to get noticed at some point. The writer says of the garbage men, one on each side hanging on, in reference to where they are on the garbage truck (back stoop).This makes me think that the writer is trying to make out that the men are struggling to hold on to this job, even though it is such a looked down upon job. The writer then says that the two garbage men are looking down into an elegant open Mercedes with an elegant couple in it. In that section, the writer has took the literal meaning of looking down but we also think of the figurative meaning and then are meant to wonder if the garbage men are in fact better people than the couple and so their position should be swapped. From the fact we know that the couple are heading to his architects office while the garbage men are on their journey home, shows us that the couple and garbage men are like night and day, both there, but never at the same time. This emphasizes the segregation between the different classes. In the second stanza, the writer describes the older of the two garbage men as some gargoyle Quasimodo, Quasimodo being the title character of The Hunchback of Notre Dame, the main theme of the book being the cruelty of social injustice.Quasimodo led a tragic life, being kind and loving despite his ugliness. However, he dies of a broken heart. Quasimodo means almost finished or half made.From this, I believe that the writer is backing up my point about the garbage men perhaps being better people than the couple and that what we are seeing of the garbage men is only the tip (no pun intended) of the iceberg. In the second stanza, the writer describes the older of the two garbage men as some gargoyle Quasimodo, Quasimodo being the title character of The Hunchback of Notre Dame, the main theme of the book being the cruelty of social injustice.Quasimodo led a tragic life, being kind and loving despite his ugliness. However, he dies of a broken heart. Quasimodo means almost finished or half made.From this, I believe that the writer is backing up my point about the garbage men perhaps being better people than the couple and that what we are seeing of the garbage men is only the tip (no pun intended) of the iceberg. The last stanza is made almost entirely of a metaphor, one part of which grabs my attention because it is an oxymoron, the part being small gulf.The metaphor describes how even though there is not much of a gap between the two vehicles, making it easy for one person to climb into the other vehicle, theyll never be able to do so because of the class system and how, because of it, they are always going to be looked down upon. Of course, the two poems are similar in the way that they both deal with social injustices (Class system and Segregation), but, in the same way, different because the two place settings (San Francisco and Cape Town) are so far apart. In Nothings Changed, as previously mentioned, the writer uses a lot of commas to slow down the pace in order, I believe, to add suspense.On the other hand, the writer of Two Scavengers doesnt use any punctuation, instead stopping the line whenever he wants the reader to stop and let what theyve just read sink in. Because of the punctuation, the structure of Nothings Changed looks less pre-prepared and more straight from the heart, as the plot would suggest.However, Two Scavengers is neater in its construction, despite the lack of punctuation, thus giving off the opposite feel to Nothings Changed. After studying both poems, although I feel that I wouldnt need to, its obvious to me that Nothings Changed shows far more anger, raw as it might be, than Two Scavengers.The reasons for this being that in Nothings Changed, there is a constant reminder of how angry the writer is as he walks around his old home, in the end, of course, wishing he had a bomb to blow up a whites only restaurant.But, in Two Scavengers, the two garbage men look at the social injustice in hope rather than anger, as seen by when they wonder if theyd ever be able to reach in to the Mercedes and start a normal conversation with the couple, like old friends.

LASIK Vision Correction Essay -- Lasik Seeing Eye blind Essays

LASIK Vision Correction   Ã‚  Ã‚  Ã‚  Ã‚  Are you ready to give up your glasses or contacts? LASIK vision correction is an up-and-coming procedure designed to reduce your dependence on glasses and contacts. My objective is to show both sides of the procedure, the risks involved and the wonderful possibility of not having to wear glasses or corrective lenses. Of patients with moderate vision impairments who have had the LASIK surgery performed, eighty-two percent achieve 20/20 vision or better and ninety-nine percent achieve 20/40 or better (May 60). However, LASIK vision correction is not for everyone. There are definite risks as well as possible side effects involved. Some of the side effects are hazing, night glare and halos, loss of vision, dry eye, infections and corneal abrasions.   Ã‚  Ã‚  Ã‚  Ã‚  LASIK stands for Laser-Assisted In Situ Keratomileusis and is a procedure that permanently changes the shape of the cornea, the clear covering on the front of the eye, using an Excimer laser (â€Å"LASIK†). A knife, called a microkeratome, is used to cut a flap in the cornea. A hinge is left at one end of the flap. The flap is then folded back revealing the stroma, the middlesection of the cornea. Pulses from a computer-controlled laser vaporize a portion of the stroma and the flap is then replaced (â€Å"LASIK†).   Ã‚  Ã‚  Ã‚  Ã‚  Initial clinical trials of LASIK in the United States began in 1996 with Marc Michelson, M.D. being one of the first LASIK surgeons involved. These clinical investigations culminated in the approval by the FDA of the LASIK procedure in 1999 (May 20). â€Å"LASIK is the most popular refractive [or vision correction] procedure worldwide right now,† Marc Michelson tells WebMD (Braslavsky). Michelson says that because the LASIK procedure has become very popular lately, patients need to be careful when choosing a surgeon. He emphasizes the need for patients to seek out someone with experience and a long history of good outcomes (Braslavsky).   Ã‚  Ã‚  Ã‚  Ã‚  There are many factors taken into account before becoming a candidate for LASIK surgery. Candidates for LASIK surgery should be at least 18 years old and not be pregnant or nursing. Candidates should also have no active eye disease, a stable prescription for one year and have no restrictions mandated by their employer. Having realistic goals is also an important factor. Some common goals are: 1.  Ã‚  Ã‚  Ã‚  Ã‚  To be less dependent on gl... ...ford LASIK vision correction. This just is not the case. This surgery is quite expensive and results are not guaranteed. Surgical complications are estimated to occur in between 1.2 and 2.2 percent of patients. The CRS-USA LASIK Study noted that, overall, 5.8 percent of LASIK patients experienced side effects at the three-month follow up period (â€Å"Risks†). My attempt here was to show that there are risks involved with this procedure and to encourage research to be done before a decision is made. Corneal abrasions, infections, hazing, dry eye, loss of vision, and night glare and halos are among the many possible side effects. Are you willing to take the risk?   Ã‚  Ã‚  Ã‚  Ã‚   WORKS CITED Braslavsky, Andrea M, MS. â€Å"Keeping an Eye on Side Effects of Laser Eye Surgery.†   Ã‚  Ã‚  Ã‚  Ã‚  2001 Healtheon/WebMD. 13 Oct. 2001.  Ã‚  Ã‚  Ã‚        Ã‚  Ã‚  Ã‚  Ã‚  . â€Å"Lasik Eye Surgery: Learning About LASIK.† U.S Food and Drug Administration.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  13 Oct. 2001. . May, Carl J., M.D. LASIK Vision Correction. Utah: MedWorld Publishing, 2000. â€Å"Risks and Complications.† The LASIK Institute. Oct. 2001. 21 Oct. 2001   Ã‚  Ã‚  Ã‚  Ã‚   The May Eye Care Center and Associates. Bringing Your World Into Focus: Laser   Ã‚  Ã‚  Ã‚  Ã‚  Vision Correction.

History of United Airlines :: GCSE Business Marketing Coursework

History of United Airlines History United Airlines aircraft have soared through the skies for more than 70 years. Initially used to transport U.S. mail, the planes soon took on a few adventurous passengers. In a matter of years, air travel was embraced by the general public, creating a demand for larger, faster, more luxurious aircraft. By 1914 aviation technology was sophisticated enough to make airplanes valuable wartime tools. In 1918, the U.S. government found an important peacetime role for aviation: delivering mail. Entrepreneur Walter T. Varney launched his U.S. "air mail" operation April 6, 1926, marking the birth of commercial aviation in the United States. Because Varney was a predecessor of United, it also marked the birth of the airline. With the advent of larger aircraft, such as the Boeing and Ford trimotors, came stewardess service. Boeing Air Transport employee, Steve Stimpson, took the suggestion of nurse Ellen Church. He proposed that nurses serve coffee and sandwiches and minister to the comfort of apprehensive flyers. As aviation matured, airlines, aircraft manufacturers and airport operators merged into giant corporations. When cries of "monopoly" arose, the conglomerates dismantled. Few things escaped the shadow cast by World War II, and the aviation industry was no exception. For 60 wearisome months, United put aside its quest for growth and profitability and took on a new responsibility: serving the U.S. military. United modified its aircraft for war, trained ground crews and flew thousands of missions to Alaska and across the Pacific to transport soldiers and supplies. The post-war economic boom that swept the United States included a strong demand for air travel. President William A. Patterson responded by expanding United's workforce, acquiring new routes and purchasing United's first jet aircraft. This strategy, along with the 1961 merger with Capital Airlines, solidified United's industry leadership and made the company the world's largest commercial airline. The end of World War II brought a brief period of euphoria to the war-weary people of the United States. Rationing was over, business and industry were back to a peacetime mode, and the nation was feeling the feverish excitement of the boom times economists had predicted. But while the forecasters were correct in their predictions, none came close to foretelling the suddenness and intensity with which the boom would thrust itself upon the nation, particularly upon the air transport industry. Airline fares had been reduced 10 percent since 1941, making it cheaper in many cases to travel by air than by rail.

Globalization: Good vs Bad Essay

Globalization is happening all around us everyday whether it is wanted or not. Some may believe that globalization is a bad thing and should be controlled to some degree. Others say that it is a great thing that is happening in the world and that it should be seen as a move in the positive direction. What is globalization, What makes it so important, and why is it only recently being noticed? Globalization is a process of interaction and integration between governments, cultures, and companies. It is important because it has effects on the environment, on culture, on politics, and on economics to name a few. Currently speaking, globalization can be summed up as being a free-market, policy driven, open economy and reasonably open governments. People may think that globalization is new, but it is not. In fact globalization has been around for thousands of years, it just had not been noticed as easily as it is today. Technology. Technology is the main reason of why we are noticing globalization. Without technological developments in transportation and communication our world would be much more different. With the developments in transportation people can travel to places that people in the past have dreamt of. Since traveling had been made easier, faster, safer, and more efficient, trading with other countries became possible. The development of the means of communication linked one side of the planet to the other. With communication being a press of a button away news and information can be received within moments of an event happening. All of this is what made globalization more noticeable. Even with all the new communications opened and new opportunities available globalization still is a highly debated topic that seems to split into a pro and con argument. You have the people that say that globalization will help the whole world to deal with crises like unemployment/poverty, it will help to raise the global economy, gradually there will be a world power that is being created instead of separate governments, different cultures are being adopted by others, and we are becoming more accepting and tolerant of each other. Then you have the people that say that globalization is a leading cause of wars, social degeneration, and the outsourcing of countries that can’t keep up any longer with the fast growing demand for items. The people who would argue for globalization would say that it is creating a bunch of job opportunities for people all over the world and that it is also providing companies with the much needed man power. Another pro would be that globalization has made living and utilizing products from various parts of the world incredibly easy. Globalization also brings in the needed foreign exchange into the developing countries from the developed countries and that this helps in development of the nations. They would also argue that culturally, people are becoming more tolerant towards other people, that it is the first step towards accepting the differences of cultures that are present all over the globe and learning to live in relative peace with them. Another point would be that there is a greater exchange in knowledge and that it is educating the range of knowledge around the globe. Overall, if someone were to just hear the pro side of globalization they would be all for it. However, with every pro there is a con side. A person who would be against globalization would argue that one of the major cons of globalization is that it threatens the jobs of many developed countries. There are nations that are constantly losing their jobs as a lot of the work is now being outsourced to developing countries. A ton of effort is being put into setting up branches or companies in other countries. As a result there is a loss of resources from the country itself. Another one for the cons of globalization is that it can lead to the spread of infectious diseases. Apart from that, there are high chances of globalization leading to social degeneration as well because everyone is adapting to different cultures. Unfortunately the biggest threat is posed by the corporate world because a majority of the power lies in their hands. This may not always be a good thing and may not be the safest situation to be in. Eventually, some people think about the cons of globalization in a way that this process can turn into a form of colonization. Finally we get to the most agued con points, war. People against globalization will bring up that most wars could have been prevented if we weren’t so interconnected. Because the world is all connected by communication conflicts of different cultures and religions are more often and wars break out more frequently than before we were all globalized. The reality is, the question whether globalization is good or bad is not black and white. But it has lead to the process of connecting various economies and spreading technology, ideas, and culture has done more good than harm. Globalization has posed the more obvious economic, social and also political benefits worldwide. But it also comes with a small price compared to the big picture. On the economic side of things, globalization is responsible for all the various consumer products that are stacked on shelves in local supermarkets or large chain ones. It has economic benefits on both sides of the countries in trade. A multinational corporation from the U. S. makes a direct foreign investment by building branches in that country and setting factories for production. The corporation then gets cheap labor which creates a greater profit. Socially, there is the spread of technology, knowledge and culture. And politically (a trickier topic), globalization is responsible for spreading differing political ideals ranging from democracy to communism. And the major role of the media in assisting globalization, can expose corrupt governments to the public and therefore, pressure the removal of oppressive dictators. In honest opinion, globalization is not meant to â€Å"level the playing field† and remove poor nations out of poverty. Globalization is meant more to spread knowledge, technology, cultures, religion in a world that’s ever becoming much smaller to live in. The fact that it may create a larger gap between the poor and rich countries is an effect. This is a topic that can’t have one right side. It’s all part of globalization right? To have an open mind and be able to think about both sides of things. With globalization and were it’s heading all you can do is wait and see what happens. So far it’s kind of in a rocky place with the economy being so messed up, but if it gets re-situated then who is to say that globalization is a bad thing or a good thing? Like mentioned above. It isn’t black and white. It’s a gray topic that can go anywhere at this point.

Gladiatorial Rituals essays

Gladiatorial Rituals essays Gladiatorial contests hold a central place in our perception of Roman behavior. They were also a big influence on how Romans themselves ordered their lives. Attending the games was one of the practices that went with being a Roman. The Etruscans who introduced this type of contest in the sixth century BC, are credited with its development but it is the Romans who made it famous.(Adapted from Tacitus) A surviving feature of the Roman games was when a gladiator fell he was hauled out of the arena by a slave dressed as the Etruscan death-demon Charun.(Quennell p.44) The slave would carry a hammer which was the demon's attribute. Gladiators of Ancient Rome lived their lives to the absolute fullest. Gladiatorial duels had originated from funeral games given in order to satisfy the dead man's need for blood, and for centuries their principle occasions were funerals. The first gladiatorial combats therefore, took place at the graves of those being honored, but once they became public spectacles they moved into amphitheaters. (Dining p.83) As for the gladiators themselves, an aura of religious sacrifice continued to hang about their combats. Obviously most spectators just enjoyed the massacre without any remorseful reflections. Even ancient writers felt no pity, they were aware that gladiators had originated from these holocausts in honor of the dead.(Adapted from Martial) What was offered to appease the dead was counted as a funeral rite. The ancients thought that by this sort of spectacle they rendered a service to the dead, after they had made it a more cultured form of cruelty. The belief was that the souls of the dead are appeased with human blood, they use to sacrifice cap tives or slaves of poor quality at funerals. Afterwards it seemed good to obscure their impiety by making it a pleasure. (Hopkins p.170) So after the acquired person had been trained to fight as best they can, their training was to learn to be killed! For such reas...

James Carter essays

James Carter essays Hello, my name is James Earl Carter, Jr. As you may or may not know, I was the president of the United States for one term (four years). I like to think those four years of presidency; I accomplished a great deal of things that may have affected your life. However, Ill just let you decide whether or not I made an impact on the lives if citizens by reading what I have to say about what I accomplished in my career. I hope that you can learn something from what I have to tell you. I, James Earl Carter (better known as Jimmy Carter) was born on October 1st, 1924 in Plains, Georgia. In the early years before I was president, I was a well-known peanut farmer who loved to dream and talk of politics and my devotion to the Baptist faith. I graduated from the Naval Academy in Annapolis, Maryland in 1946 and Married Rosalyn Smith whom I had four children with. There were three boys (John William, James Earl III, Donnell Jeffery) and one girl (Amy Lynn). In 1971 I got my first real government-related job. I became the 76th governor of Georgia. While I was in office as the governor, my fellow governors from the surrounding states recommended me to be chairman of the Southern Regional Educational Board, the Appalachian Regional Commission, the Coastal Plains Regional Action Planning Commission, and the Southern Growth Policies Board. In 1973, I became the Democratic National Committee campaign chairman for the 1974 congressional elections. Then, on December 12th, 1974, I announced that I was going to run in the election for the president of the United States for the Democratic Party. I won the ballad for my party and on November 2nd, 1976, I was elected President of the United States. I tried my hardest to do the best that I could at being president and I feel that I accomplished quite a few things. I dont want to sound like I like to boast, but I m going to tell you some important things that were done whi...

Definition and Examples of a Dangling Modifier

Definition and Examples of a Dangling Modifier A dangling modifier is a word or phrase (often a participle or participial phrase) that doesnt actually  modify  the word its intended to modify. In some cases, a dangling modifier refers to a word that doesnt even appear in the sentence. It is also called a dangling participle, hanging modifier, floater, floating modifier, or misrelated participle. Dangling modifiers are commonly (though not universally) regarded as grammatical errors. One way to correct a dangling modifier is to add a noun phrase that the modifier can logically describe. Another way to correct this grammatical error is to make the modifier part of a dependent clause. Fixing Dangling Modifiers Purdue OWL  says that to fix dangling modifiers, its helpful to first explore how a modifier should read in a grammatically correct sentence, giving this example: Having finished the assignment,  Jill  turned on the TV. This sentence is correctly composed because  Jill  is the subject, and the phrase having finished the assignment  describes Jill. By contrast, a sentence with a dangling modifier might read: Having finished the assignment,  the TV  was turned on. In this sentence, the phrase having finished the assignment is the dangling modifier. A TV  cannot  finish a homework assignment (at least not with the current state of technology), so the dangling modifier doesnt seem to modify anything in the sentence. You know from the previous sentence that the phrase is supposed to modify  Jill. Its Jill, after all, who finished the homework assignment. Purdue OWL offers another example of a dangling modifier: Having arrived late for practice,  a written excuse  was needed. Who arrived late? Purdue asks. Presumably, a  written excuse  cant arrive anywhere. To correct the dangling modifier, the writer needs to add something to the sentence, namely, the person who arrived late: Having arrived late for practice,  the team captain  needed a written excuse. In this correctly composed sentence, the reader knows that  the team captain  arrived late and needs a written excuse. Having thus added the noun- or person who did the action- the writer corrected the sentence and fixed the error of the dangling modifier. The Problem With Phrases Your Dictionary  notes that phrases- compared to a word or two- often confuse inexperienced writers when it comes to modifiers. For example: The  very happy  boy ran fast. Its easy to see that  happy  is an  adjective  that modifies  boy, while  very  is an  adverb  that modifies  happy.  A writer would be unlikely to unintentionally omit the subject of the sentence and write: The  very happy  ran fast. In this example, these words would constitute a  dangling modifier  because they dont modify anything in the sentence: The writer has removed the subject  boy. When it comes to phrases, however, its much easier to unintentionally create a dangling modifier, says Your Dictionary, as in: Hoping to garner favor, my parents were unimpressed with the gift. Note that the sentence does  have a subject,  my parents. The phrase  hoping to garner favor,  then, seems to modify the subject,  my parents.  But on closer inspection, note that the phrase is actually a dangling modifier.  The  parents  were not hoping to garner favor with themselves, so its left to the reader to wonder:  Who  is trying to garner favor? To fix the dangling modifier, add a subject that tells the reader  who  is hoping to impress the parents: Hoping to garner favor, my new boyfriend brought my parents a gift that failed to impress them. The phrase  hoping to garner favor  now describes  my boyfriend, so it is no longer a dangling modifier. To fully fix the sentence, the writer also added a verb,  brought, to describe what the boyfriend was doing and a  restrictive clause,  that failed to impress them, explaining how the gift went over with the parents. The Clue of  Passive Voice Sometimes- though not always- you can tell that a sentence contains a  dangling modifier  if it includes passive voice, as in this example from  Grammar Bytes:   Hungry, the leftover pizza was devoured. The single-word adjective,  hungry, is the dangling modifier in this sentence. A pizza, after all, cannot be  hungry  or  devour  itself. So  who  was hungry? The sentence needs a subject for the modifier to describe, such as these possibilities: Hungry,  we  devoured the leftover pizza.Hungry, the team devoured the leftover pizza.Hungry, I devoured the pizza. All of these sentences are correct and eliminate the dangling modifier. In the first, the modifier hungry describes we; in the second, it describes the team; and, in the third, it describes I. With any of the sentences, the reader clearly understands  who  is hungry. Dangling Participles As noted,  dangling modifiers  are also called  dangling participles. A  participle  is a  verbal  that typically ends in -ing  (the  present participle)  or -ed  (the  past participle). By itself, a  participle can function as an  adjective  (as in the  sleeping  baby or the  damaged  pump). You can sometimes tell that you have a  dangling modifier- or dangling participle- by looking to see if the sentence contains such an  -ing  verbal, says  Writing Explained, giving this example: Reading the regulations, the dog did not enter the park. The participial phrase  reading the regulations  is the dangling modifier because it does not actually modify anything in the sentence. A dog cannot read regulations, so the word or words that  reading the regulations  modifies have been omitted from the sentence, says the writing and grammar website.

Definition of the Word Spur Essay Example | Topics and Well Written Essays - 500 words

Definition of the Word Spur - Essay Example The very first time a variation of the word was heard about was from the Old High German language and was based upon the word â€Å"sporo† which was then adopted by the Proto Germanic language, becoming the word â€Å"spuron†. It later on evolved into the Old English word â€Å"spura† which basically meant â€Å"to kick†. It is based upon this ancient use of the word that the modern meaning of â€Å"spur† came about. In late 14th century, the term spur was used to describe a metal tool that is purely designed to be worn in horse riding boot On the other hand, the word generally falls under the definition of â€Å"anything that urges on, stimulus†. (Metin and Cem 157). For most people, the term is generally used to describe the tool that is attached to the riding boot of a person. This tool is generally round and spiked at the tips. It is dug into the sides of a horse by the rider in order to urge the horse to go faster (Roy 83). The meaning o f the word based upon the horse tool Known as a riding aid, the tool helps to enforce the natural commands given to horses via the rider's leg, seat, hands, or voice, making the tool a very important aspect of any equestrian event. This is tool is more commonly described as being U-shaped device which is located on the heel of a rider's boot (Metin and Cem 159).

Stratgic Management Accounting (case study) Essay

Stratgic Management Accounting (case study) - Essay Example Management accountants provide important financial information that facilitate strategic planning, help to formulate and review budgets of the organization and identify existing discrepancies in budgets. They also remove wastages, set cost of production and prices of products produced as well as support good corporate governance. The above roles and functions of management accountants are explained below. First, management accountants facilitate strategic planning by providing information on costs and related activities in the organization. This is because they collect and analyze important information on all the activities that organizations engage in. The information may include all production, marketing and administrative costs. They also attempt to allocate costs and revenues to all activities in the organization. The management accountants record all the activities and associated cost. Therefore, they are able to develop indicators of business performance. In addition, they make comparison of various activities and develop benchmarks that form the basis of business monitoring and evaluation system for the business organization. The information they provide, help management teams to make various investment decision. Secondly, management accountants formulate and review budgets of the business organization. Budgets are important in apportioning financial resources to various activities of the company. Financial resources are scarce and require detailed analysis and planning to ensure that all departments receive adequate amount of money to conduct their daily operations. Management accountants enable the organization to allocate money and other resources to productive areas of the company based on their detailed cost analysis. This ensures that the business spends money only on what is important and that all activities are fairly considered. The budgets include capital budgets, cash budgets and production budgets. Management accountants

Epstein-Barr Virus and the disease it causes Infectious Mononucleosis Research Paper

Epstein-Barr Virus and the disease it causes Infectious Mononucleosis - Research Paper Example The research paper "Epstein-Bar Virus and Infectious Mononucleosis" is directed to review the main symptoms, causes, and reasons of persistent Eppstein-Barr virus infection, the connection between viremia and manifestation of Infectious mononucleosis, as a typical disease among children and youngsters. The author mentions that EBV is a gamma-group herpes virus, and it occurs worldwide and can affect any person at all points of the lifecycle. Once the virus infects a human, it can remain with them for their entire life, and one of the most significant aspects of the virus is that it has been associated with numerous diseases, most commonly with infectious mononucleosis. The EBV genome is made up of double-stranded and linear DNA molecule, which has a length of 184 kb. Its genome encodes for approximately one hundred proteins, most of which are critical in viral DNA replication, viral genes regulation, monitoring how the immune response of the human responds to the virus, and provision of structural elements of the virion.IM may be suspected and diagnosed based on the presented symptoms and signs, a physical examination to check for enlarged spleen, liver, tonsils, and lymph nodes, and the duration of the symptoms. Lab tests are normally not required but, in case additional confirmation is needed, some of the more common ones include the antibody test to check antibodies for EBV, although this test may require a longer time. Finally, specific treatment has not been invented yet, that makes this disease some kind of challenge for modern medicine.

Come up with a topic for me Essay Example | Topics and Well Written Essays - 1500 words - 1

Come up with a topic for me - Essay Example The truth is yet to be established. According to Sartre’s philosophy of Existentialism, each individual in any nation seems to the freedom and right to choose a leader of preference (Sartre, 12). It is always a way of excising their God given power. Sartre and Beauvoir share a number of thoughts in this concept of power and freewill. They both tend towards the philosophy of Abraham Lincoln on Democracy where, the citizens have the sole right and willpower to choose a government. In essence, the kind of head of head of state solely depends on the independent decision of the people. Let us try to see how these theories are connected to Realism and Neo-realism. Political theorists of all time had attempted to design a profound theory of political power and state relations. This enormous theory was dabbed Realism. According to Morgenthau and his theory of realism, all the nations of the world will always have contrasting political interests, a situation that usually ignites conflicts among these states. Realism, as separate political theory, is specifically concerned with political power. The 20th Century realism proponents like Morgenthau and E. H Carr strongly believe that power is the key factor in the entire system of the International relations. Realism clings to the assertion that international politics solely depends on the nature of the human, thus, politics is always a subject to the manipulation of a state leader (Carr, 347). Following the above description of realism, realists seem to be of the opinion that the political stability of any state can only be determined by the nature of the leader in the office. Thus, if the head of state is very aggressive, he is very likely to gain more political powers than the less aggressive president. It is the very aggressive nature of the political leaders that led to some leaders being termed as dictators. In essence, leaders of states have been depicted as

Events Project management Essay Example | Topics and Well Written Essays - 2250 words

Events Project management - Essay Example Leisure events are sports and recreational in nature; personal events cover birthdays, weddings and anniversaries; cultural events are heritage, art and culture and folklore whereas commercial, political, charitable and sales events come under organizational events (Shone and Parry 4). Following discusses the nature of each of these events in detail. Cultural Events Cultural events are usually organized to celebrate the history and heritage of a place. Although cultural events are mostly commercial, they may also have religious aspects. Cultural events have great economic benefits; however the main aim of cultural events remains the confirmation or celebration of culture. Carnivals, concerts and parades are some forms of cultural events. Cultural events create economic opportunities and recognition for a town or a city. They attract tourists and thus boost tourism in a place. Leisure Events Sports events and recreational events come under the category of leisure events. ... ational events can be anything from corporate events, the anniversary celebrations of organizations, fundraisers, award functions, ground breaking ceremonies, business and commercial events to large government and political events. These events can be product launch ceremonies, conferences, exhibitions, award or other staff motivation ceremonies. In political and government events media plays a major role. These events are costly and are handled by professional event management teams. Personal and Private Events The personal and private events are special occasions one likes to celebrate with his/her families and friends. People like to celebrate their achievements and age related events such as birthdays, graduation, homecomings, anniversaries etc. with their close friends and family members. Among the personal events, weddings are hugely popular. In fact with the introduction of professional event management, wedding planning has turned into a multibillion dollar industry (Allen xv ). As weddings are supposed to be the biggest day in a person’s life, wedding planning is done meticulously so that everything goes perfect on the big day. Some couples may have a theme in mind and some may not have a clear vision and require assistance from event managers. This paper presents the event project management plan for a wedding ceremony. It starts with the introduction of the event describing its aims and objectives and stakeholder analysis. Then the paper discusses the skills required to plan and organize an event and role of project management in event planning in the light of literature. Then a complete event management plan for a wedding will be presented. Wedding Planning - Aims and Objectives and Stakeholder Analysis Events vary a great deal depending upon the number of

Come up with a topic for me Essay Example | Topics and Well Written Essays - 1500 words - 1

Come up with a topic for me - Essay Example The truth is yet to be established. According to Sartre’s philosophy of Existentialism, each individual in any nation seems to the freedom and right to choose a leader of preference (Sartre, 12). It is always a way of excising their God given power. Sartre and Beauvoir share a number of thoughts in this concept of power and freewill. They both tend towards the philosophy of Abraham Lincoln on Democracy where, the citizens have the sole right and willpower to choose a government. In essence, the kind of head of head of state solely depends on the independent decision of the people. Let us try to see how these theories are connected to Realism and Neo-realism. Political theorists of all time had attempted to design a profound theory of political power and state relations. This enormous theory was dabbed Realism. According to Morgenthau and his theory of realism, all the nations of the world will always have contrasting political interests, a situation that usually ignites conflicts among these states. Realism, as separate political theory, is specifically concerned with political power. The 20th Century realism proponents like Morgenthau and E. H Carr strongly believe that power is the key factor in the entire system of the International relations. Realism clings to the assertion that international politics solely depends on the nature of the human, thus, politics is always a subject to the manipulation of a state leader (Carr, 347). Following the above description of realism, realists seem to be of the opinion that the political stability of any state can only be determined by the nature of the leader in the office. Thus, if the head of state is very aggressive, he is very likely to gain more political powers than the less aggressive president. It is the very aggressive nature of the political leaders that led to some leaders being termed as dictators. In essence, leaders of states have been depicted as

Childhood Socialization Essay Example | Topics and Well Written Essays - 1000 words

Childhood Socialization - Essay Example If a person lives in American culture, he socializes himself according to the culture of American society. Similarly, if a person lives in an Asian country, he will socialize himself according to the culture of that Asian country. Agents of Childhood Socialization Socialization takes place in all stages of life. Childhood socialization usually takes place in family, in kindergarten, and in school, which are the three primary agents of childhood socialization. All of these socialization agents are extremely important for a child’s proper growth and development. Children learn different behaviors, attitudes, and characteristics from these socialization agents and act accordingly in the society. Let us discuss the influence of each of these agents of socialization on the initial life of a child. Family – First Socialization Agent The first and the most influential childhood socialization agent is the family of a child. A child starts learning different behaviors right from the birth stage. Family includes mother, father, siblings, and other close relatives of a child. This agent of socialization starts working when a child is unable to do anything on his own and depends on parents for everything. Family socialization is very important for a child because of several reasons. ... Parents are the first and the most important trainers of a child. Parents not only educate children how to deal with different people but also make them learn the ways to use different feelings and emotions in different situations. Parents also tell us how to control our emotions and behaviors. There are two main factors, which make family the most effective primary agent of socialization for a child. First of the two factors is the motivational bond that exists between a child and his family. That bond not only motivates a child to learn different behaviors and attitudes from the parents but also socializes a child properly according to the norms and values of the society. The second factor is the control of parents over a child in the initial years of the child’s life. In the initial years, a child is completely dependent on the parents and the parents teach everything to the child, such as, how to speak, how to walk, and how to show different expressions. Socialization of a child is not an easy task for the parents. Parents give proper attention to the child in the early stages of life in order to make him a useful part of the society in future. Therefore, we can say that family is the most effective and valuable agent of socialization because it helps a child perceive and exhibit different behaviors and expressions properly. Peers – Second Socialization Agent Peer groups are the second most important socialization agent for a child. Peer groups include other children of almost the same age. Children influence each other’s minds in the initial years of life. In the earliest years of childhood, parents closely observe the interactions of children with their classmates and other children in order to keep

Visual Imagery and Metaphorical Thinking Essay Example for Free

Visual Imagery and Metaphorical Thinking Essay References Navaneedhan, Cittoor Girija Reflective Teaching-Learning Process of Integrating Metaphorical Thinking and Visual Imagery, Journal of Behavioral and Brain Science, No. 2, 2012, pp. 407-410, doi:10.4236/jbbs.2012.23047 Abstract: Reflective teaching-learning process= self evaluation technique= promoting motivation Metaphorical thinking= natural process of human mind by findind similarity between two different universes of meaning Visual imagery= natural process in which human brain associates text material with structures in one’s own mind’s eye Introduction: Reflective teaching methodology= constructivist approach The learners construct new knowledge from their experiences related to the mental frame work that already exists in their mind (Jean Piaget 1967) The teacher should foster this process integrating metaphorical thinking and visual imagery takes Emphasy on an active and cooperative learning, connection between theory and practise Each teacher has his/her own experiences, beliefs, knowledge and values which determine the way a teacher teaches D. Schon suggested that reflective teaching practice is a continuous process. It involves learner thoughtfully considering one’s own experience in applying knowledge to practice while being taught by professionals It helps to develop the individuals personality Self Inquiry Reflective Teaching Model: The main aim is to frame learning objectives of a selected topic based on  Benjamin Bloom’s Learning Taxonomy (1956): 1) knowledge; 2) understanding; 3) application; 4) analysis; 5) synthesis and 6) evaluation or creating /Users/saraiacozza/Desktop/cartella senza titolo/reflective teaching-learning process.pdf figure 1. Metaphorical thinking= a direct comparison between two unrelated things. Metaphors can create strong links Metaphorical thinking should be integrated into teaching methodology

Analysis of Mobile Telecommunications Industry

Analysis of Mobile Telecommunications Industry Contents Market Analysis and Research Plan (Word Count: 912) Marketing Research Plan Competitors Market trends STEP Analysis Strategic Analysis and Recommendations (Word Count: 1117) 2.1 SWOT 2.2 Portfolio analysis 2.3 Growth Strategy Recommendations Market Segmentation, Targeting and Positioning Bibliography Appendices Marketing Analysis and Research Plan Marketing research plan The brief is to conduct an analytical survey into the Mobile telecommunications industry as a service/network provider in order to judge feasibility. After recent developments of Tescos entering the Mobile phone industry as a service/network provider, Asda are also keen to explore and keep up with Tescos in this respect also. Using secondary research we will first look into the Mobile telecommunications industry. This information will then be analysed from a company perspective, followed by recommendations. 1.2 Competitors Information cited in this section has been adapted from MarketLine (2005). In appendix 1 (section 6), I have elaborated on the information given in this section. O2 O2 is a mobile communications service provider operating in the UK, Ireland and Europe. O2 have 19 million customers within some of the biggest consumer markets for mobile services. SWOT analysis Strengths Strong presence in the UK market. Weaknesses Small scale European operations competitors are better placed. Over reliance on UK market. Opportunities Well placed for 3G expansion. Threats Declining penetration and saturation of voice services. Overexposure to UK market adverse effect of unforeseen market challenges. Impact of regulation. O2 operates in highly regulated markets. Hutchinson (3G) UK 3G is a mobile multimedia company focused mainly on the providing 3G (third-generation) mobile communication services in the UK. Strengths First mover advantage. Alliance with key brands. Parent company support. Weaknesses Low presence in the wireless market. Low average revenues per user. Opportunities Focus on content. Booming mobile gaming market. Improving 3G market. Threats Rapid technological change. Increasing competition. Threat from other technological products. Orange Orange is a mobile telecoms service provider with over 44 million customers in 22 countries worldwide. Orange is one of the worlds, and is UKs, largest mobile communications companies. Strengths Global brand strength. Launch of OrangeWorld/Signature phones. Large subscriber base and strong subscription growth. Weaknesses Reliant on data for growth. France Telecom buyout. Cost cutting could damage reputation. Opportunities WAP capability Investment in new technology. 3G and Push to talk. Increase average annual revenue per user. Threats Strong competition. Health risks and government legislation. Market saturation in Europe. T-Mobile T-Mobile is a market leader in mobile communication technology operating largely in Europe and US. The company is now realizing large profits, and at the end of year end of 2004 achieved record revenue of E25 billion. Strengths Strong backing of parent company. Strong alliances. Strong financial growth. Weaknesses Decreasing average revenue per user. Lack of presence in high growth markets. Opportunities Most of T-Mobiles opportunities lye global markets, such as the growth in worldwide mobile subscriptions and the freemove alliance. Rise in demand for 3G/UMTS technology. Threats Slowdown in the UK economy Growing consolidation and competition. Vodafone Vodafone is a communications company with business interests in 42 countries worldwide. The company made a net loss of  £7,540 million during fiscal year 2005, compared to  £9,015 million net loss in 2004. Strengths Leadership position. Global brand strength. Growth of Vodafone Live! Weaknesses High debt. Opportunities Growth through 3G. Increase ARPU. Threats Increased competition. Market saturation in Europe. Health risks and government legislation. 1.3 Market Trends All the information cited below, unless mentioned otherwise, has been taken from Datamonitor, Wireless Telecommunications Services in the United Kingdom, July 2005. Market Value UKs wireless communications market reached a value of  £9.8 billion in 2004. Although the value of the market has increased, the growth of the market hasnt been so capitalizing on the previous years. I think this is due to the highly competitive nature of the market, and saturation. Also, this high market value is on the back of some very strong economic performance by the UK. Market Volume The market exudes high market penetration. Linking this to the Market Value, it can be seen that Market Value fell in 2003 and 2004 due to fewer subscribers. One striking thing about this statistic is that the UKs population is 59.2 million (Mintel; Telecommunications Retailing UK May 2004). This indicates that most of the UK population already subscribe to mobile services. Hence a near fully saturated market. Market Segmentation Market Share by Network In order to view the above table more clearly, I have extrapolated the information into a pie chart below: The industry is extremely competitive. The market share (by volume) is very equal. It seems that the market is at an equilibrium. Market share by Value Call revenues (consumer expenditure on calls etc) by mobile network, 2003 Source: Mintel; Telecommunications Retailing UK May 2004 Again, the whole industry is at more or less at an equilibrium albeit very competitive. 1.4 STEP analysis of Mobile telecommunications industry Social According to Mintel, Telecommunications Retailing UK May 2004 research, overall population of 15-24 year olds is set to reduce. This means that the scope of potential new customers is extremely low. Focus will have to be mainly on customer retention, and prizing customers away from competitors. However the younger consumer does now see a mobile phone as essential in every day life. Technological 3G technology is the main source of change in this market. The younger market does however seem to embrace new technologies. It is now hoped that new technologies will further stimulate demand. Economic Due to the recent boom economy, Mintel reports that the population as a whole is becoming more affluent and more affluent phone users spend more on mobile phone services. The below table illustrates this: UK socio-economic groupings of adults, 1998, 2003 and 2007 (proj) 1998 2003 2007 (proj) % change 000 % 000 % 000 % 1998-2007 AB 9,773 20.8 11,883 24.6 13,370 27.1 +36.8 C1 12,990 27.6 13,371 27.7 14,062 28.5 +8.2 C2 10,305 21.9 9,849 20.4 9,241 18.7 -10.3 D 8,437 17.9 8,365 17.3 8,280 16.8 -1.9 E 5,504 11.7 4,791 9.9 4,344 8.8 -21.1 Total 47,010 100.0 48,260 100.0 49,297 100.0 +4.9 SOURCE: National Statistics/Mintel UK has been on in an economic boom period since 1998 with low inflation and interest rates. This has meant that mortgage and loan costs will be cheap, hence consumers have higher disposable income. The economy now however seems to be slowing down, this means that new services and technologies being offered to consumers will be less accepted. Political/legal Mobile handsets give off radiation and various electronic/micro waves. The health implications of this is not quite clear. The mobile phone and service providers have strict international guidelines to adhere to because of this. There are also concerns in regards to mobile phone masts being erected close to residential areas, as the effects of these to locals and the environment is also not clear. These issues and the market being very competitive, saturated and an oligopoly, may lead to further regulation and government involvement in the future. Strategic Analysis and recommendations SWOT Analysis Strengths Despite picking up sales in the past 4 years, Asda have faced slower sales in 2005. Nevertheless, Asda enjoys a firm customer base that has seen Asda overtake Sainsburys in the ranking of leading supermarkets in the U.K. Asda in essence is a multinational company through Wal-marts ventures in Mexico, Puerto Rico and Canada. As one of the first businesses to recognise the importance of cutting edge systems and economies of scale, which have allowed them to keep prices low, from which consumers have gained greatly. However, Asda has managed to keep its distinct identity separate from its parent company. Asda have been gradually expanding their stores demonstrating their plans to provide consumers with the biggest choice of goods ranging from everyday groceries, to non-food products such as clothing, and small electricals. Unlike many other supermarket brands, Asda have focused their efforts in stand-alone non-food formats. At group level, Wal-Marts performance over the past five years has been consistently outstanding. With sales growing by 46.8% over the period. , The growth comes on the back of 19.9% increase in store numbers, suggesting healthy underlying performance. The companys price-competitiveness has undoubtedly been driving sales. Another important factor, highlighted by Asda in 2004 is the expansion to non-foods, including the well-received clothing label George. Weaknesses Asda has seen an unusually high number of changes at the top management level. This has caused uncertainty over how the company is run which in turn has had an effect on its sales. However, it should be noted that in the case of Asda, most of the top men had been with the company for a number of years before taking the lead, which should have helped the transition. The companys much publicised price promise has not helped the companys revenues. Increased competition has created downward pressure on the supermarket industry. The price war between Tesco and Asda has impacted heavily on both companies, however, it would appear Asda have felt the effects of this much more than Tesco. In more recent times, and perhaps more seriously, the company have failed to meet sales expectation in the three-month period ending in October, when its market share had also failed to improve. Opportunities The company has faced criticism for its destructive seafood policies of all the UK supermarkets. Report published by Greenpeace states thats Asda sells 13 species of threatened fish. This does not help the companys image in todays environment, where consumers are more environmentally conscious and healthy lifestyle society. In terms of the mobile industry and the possibility of entering the mobile telecommunications market, the spare capacity that has resulted from huge infrastructure investment has created opportunities for companies wishing to set up as virtual network operators (MVNOs). The market leading operators can sell their spare capacity to MVNOs, whom maybe in a better position to win over certain customer sectors. It is better for an operator to lose customers to MVNO that is using its network than to a market-leading rival. The wide range of content and service made possible by 3G technology and converging technologies has created excellent opportunities for operators to put together compelling propositions tailored for different customer sectors, rather than relying on one-size-fits-all approach. Threats Rise in demand for organically grown produce has resulted in loss of revenues for all of the supermarkets, losing their custom to smaller independent grocers and farm shops. Wireless fidelity (WiFi) and its successor WiMax pose dangers for 3G operators as they are able to capture a significant part of the wireless broadband market by enabling users to download data at faster speeds and provide a much cheaper service than existing products. Going into an industry, which has yet to settle, would be a risk that has to be taken under consideration. As the market has become more saturated it has become more difficult for the main operators to achieve revenue growth from voice calls. Increased competition and the additional capacity created by the 3G networks have raised the prospect of a damaging price war on voice minutes. Operators must attract new customers to 3G however, this will lead to alienating users of 2G mobile phones, and cutting revenue obtained from this. The MVNOs that are differentiating themselves on price and offering a no-frills service are vulnerable when the major operators cut the cost of voice calls in order to gain market share in the 3G environment. Portfolio Analysis Much of Asdas estate development is concentrated towards expanding in the non-foods offer. The company introduced optician centres, pharmacies photo centres and jewellery departments in its stores as recorded in march 2005. Asda clothing range George currently has 6 stand-alone stores, which have been introduced since 2003. A full-service Asda Superstore typically carries some 30,000 products. Of these some 60% are food items. In addition to the usual branded goods, Asda stocks a strong own-brand offer. However, sales of organic food are booming and shoppers are increasingly spurning supermarkets to buy produce directly from growers and independent retailers. The company has also introduced a finance service in order diversify into other industries. The services include home, motor and pet insurance, along with trust funds and credit card facility also available. BCG matrix for the food industry 10 * Non-foods * Organic foods Market growth * Asda living * Store Clothing range Financial Services * 0 2.0 0 Relative market share Growth Strategy and Recommendations Ansoffs Matrix Product Present New Present Organic foods Market New Non-foods Mobile communications operator From the BCG matrix, we can see that there are 2 groups of products, which have room to be developed in order to generate more revenues. With the increase in demand for organic foods, Asda is in a position to be able to introduce a larger selection of organic foods. Much greater promotion of organic needs to take place if the company is to bring back lost consumers from local and independent food producers. Asda can also promote its non-foods range to a greater extent, however, it maybe possible for the company to promote its non-food products to a different market, perhaps to rival Ikea in the home products market. In light of Tescos entry in to the mobile communications market, diversifying to a different market may also help improve Asda revenue. With Asdas main focus on its non-foods range, moving into the mobile communications market maybe more suited to Asda policy of expanding its non-food section. Asda already has experience in moving in to industry to which is not initially been related, as we have seen Asda clothing range George, has enjoyed relative success despite strong competition from more established high street retailers. The mobile communications market will however pose very different problem, as this is a fast moving industry, with technological innovations leading the way. In a saturated industry, it will be difficult for Asda to be competitive against the more established network operators, but network space available through virtual networks, now is likely to be the best time to enter the mobile communications industry. In addition, it maybe more viable for Asda, if more resources are concentrated on attracting consumers to a 3G service which will provide a more level playing field as the 3G services are still relatively new to the market. Market Segmentation, Targeting and Positioning Market segmentation, targeting and positioning Vodafone The Vodafone group has the largest share of the corporate mobile communications market with around 15 million customers. The company offers a wide range of voice and data communications. The Vodafone 2G/2.5G covers 99% of the population. Vodafone was the first mobile operator to introduce international roaming service. Key segments The mobile communications industry has two main types of customers. These are consumers and business users. The majority of the mobile phones costs are met by users themselves, mainly using the mobile phone service for personal calls. With the existence of a number of leading companies with in the market, the market place has become saturated. The trend now is to concentrate their efforts on retaining their most valued customers. Vodafone along with other leading operators, require consumers to spend more money on non-voice services and have become increasingly engrossed with levels of average revenue per user. There are several areas within the consumer group, which accounts for a large share of the revenue generated by Vodafone. Mintel have reported that the group of 15-24 year old mobile phone users are set to rise. Mobile phones are particularly popular among 15-24-year-olds, and Mintels consumer research section demonstrates that consumers in this age band are motivated by style. These younger consumers are familiar with mobile phone technology and are willing to adapt to new skills and habits as the new technology appears. Their social lives tend to be very active, making the mobile phone a necessity for them and they are also viewed as a necessary fashion accessory. The ownership of mobile phones demonstrates the areas in which Vodafone should be looking to concentrate their efforts in order to generate revenues from voice and data transmissions. Ownership of mobile phones, by gender and age, 7-19s, 2003  [1]   Base: youths aged 7-19 All Males Females 7 to 10 11 to 14 15 to 19 % % % % % % Own mobile 66 63 69 25 77 91 Shared mobile 4 4 4 7 4 1 None 30 34 27 68 20 8 Text messaging 66 63 70 26 77 91 Games 57 53 61 22 64 79 Taken from the TGI Youth survey of 5859 youths aged 7-19 Income generated from voice and data transmission services delivered to companies and other organisations is an increasingly vital revenue stream for Vodafone and most mobile operators in general. Vodafone has recognised that in present day climate of highly competitive business environment, efficient communication is a key factor, which must be developed in order for a mobile operator to gain a competitive edge over its rivals. The importance of business customers can be demonstrated by looking at the levels of expenditure on business advertising. In the year ending September 2004, around  £14.4m was spent  [2]  . Even though this is nothing when compared to the amount spent on consumer advertising, the big players such as Vodafone and O2 have gradually increased their spending to attract business customers while Orange and T-Mobile are slowly following suit. Targeting strategies Currently, the market leaders in the mobile communications are all competing for the same customers, employing similar tariffs and services so as not to fall behind its rivals. With the introduction of the 3G networks, many of the mobile operators have also introduced 3G tariffs on to their respective networks. Even though new technology is continuously being developed, the targets for each of the mobile operators remain as it is. In general, there are no specialist tariffs which concentrate on a particular area of the market with the exception of the business tariffs which are designed to provide efficient and reliable communication service to businesses. Some mobile operators provide tariffs, which can be considered, for a particular group, however, this is not an area, which can be considered as a specialist group. T-mobile for example have recently introduced the Best of Both Worlds tariff, and even though this may seem ideal for younger users of mobile phones, the tariff is appealing to many who desire more complete control over the cost of the service they use. Positioning With the majority of mobile phone operators providing a similar service with similar tariffs, it is reasonably difficult to evaluate the positioning of the respective brands in the market. Regardless of this, there are factors, which influence consumers when deciding which network to choose. A list of the factors influencing the choice of networks is shown below: Most important factors when choosing a mobile phone network (% of adults), 2004  [3]   Tariffs 31.9 Network Coverage 21.1 Reception 17.2 Personal experience 9.8 Special offers 8.3 Company reputation 7.5 Recommendation 6.6 Additional services offered 4.4 Advertising 0.8 Using the lowest price plan and the service available on that plan offered by each of the leading mobile operator companies, we are able to look at the brand positioning of the Vodafone in comparison to its major rivals. Perceptual map for mobile operator market High price * Orange * O2 High service Low service * T-mobile * Vodafone Low price Although the position of Vodafone at a glance does not appear to be desirable, Vodafone boasts an extremely high level of network coverage, reception, and a level of customer service, which is rivalled only by Orange. Vodafone has a reputation as a global company, and is the worlds largest telecommunications company, which provide a whole range of services. Vodafone was the first of the four largest networks to launch its 3G consumer services in November 2004 and continues to be one of the leading innovators in terms of providing the latest products, which are accessible to a large sector of the market. The Vodafone brand is recognised through out the developed world and has since enjoyed a reputation for representing quality of product and service. The Vodafone shops all trade under the same corporate brand and logo. Its chain of some 350 stores has remained roughly the same size for the last two years, although many of the smaller shop units have been abandoned in favour of larger premises. The stores have a strong corporate identity, featuring the red and white livery of the brand. Vodafone has strong and consistent retail branding and in Mintels research Vodafone was mentioned by 8% of consumers as a source of their last mobile phone, placing them just behind Orange. Vodafone is the only retailer to achieve significantly higher penetration among 15-19s than for other age bands, probably connected to its high profile role in sports sponsorship. The companys long-standing in the market means that it is well used by a wide range of consumers from a broad spread of age and social groups. The Vodafone shops sell handsets that can only operate on Vodafone tariffs. Vodafone are in general up to date with the latest technology and handsets accompanied by a large range of accessories. Market Segments According to a market report on Mobile Phones by Key Notes in 2005, the Mobile telecommunications industry can be separated into two main sectors, which can be then further segmented; Type of revenue, and Type of customer. Type of Revenue This relates to how a customer uses a mobile phone. This can be calls and fixed charges, text and picture messaging, or interconnection fees (for when a call is made from one service provider to another). The below table illustrates the revenue of each segment. Mobile operators are now expanding and looking to earn more from the text and picture messaging sector in particular, with the advent of 3G. The UK Cellular Telecommunications Market by Revenue Source by value ( £m)    1999/2000 2000/2001 2001/2002 2002/2003 2003/2004 Value ( £m)                Retail Revenues                                  Calls and fixed Charges 5,049 6,253 7,041 7,991 9,185 Text and picture messaging 126 553 1,073 1,529 1,854 Connection fees 76 56 64 24 5                   Total retail revenues 5,251 6,862 8,178 9,544 11,044 Source: The UK Telecommunications industry Market Information, Office of Telecommunications (oftel)/ Key Note Mraket Report 2005, Mobile Phones Type of customer Customer type can be of 2 kinds; Business user or Consumer. Business users primarily use voice calls, and have to pay fixed charges. Consumers on the other hand are a lot more varied, they contribute to all 3 of the segments mentioned above. Buyer Behavior Survey by BMRB Internationals Target Group Index (TGI) 2004, suggests that Mobile phones are primarily owned by younger consumers, with more than 80% of under 55 year olds owning mobile phones. It is also reported that Pay-as-you-go (PAYG) is the more popular than pay-monthly or contract services, especially among the lower income earners (those below social grade C2). Males are more likely to have fixed monthly contract phones, and the reverse in true for PAYG. The below table indicates that the type, value or content of the tariff mainly affects consumers choice of network, followed by network coverage and signal/reception. 1st 2nd most important factors when chosing a Mobile Phone Network (% of adults), 2004    Most important 2nd Most important Addittional service offered 4.4 5.4 Advertising 0.8 5.3 Company reputation 7.5 6.7 Network coverage 21.1 10.8 Personal experience 9.8 6.8 Reception 17.2 13.5 Recommendation 6.6 8 Special offers 8.3 9 Tariffs 31.9 14.2 Source: Target Group Index (TGI), BMRB International Ltd, 2004 Again, BMRB Internationals Target Group Index (TGI) 2004, suggests that phones are mainly used for text messaging, and games. Competitor Strategy and Positioning of 02 (mm02 PLC) O2 O2 is a mobile communications service provider operating in the UK, Ireland and Europe, who generated  £4.8 billion of revenue in 2003. Business Description: O2 have 19 million customers within some of the biggest consumer markets for mobile services. 02 is now a well-established and profitable business. They are now looking to expand their product portfolio horizontally, exploiting existing distribution channels and new product opportunities. This could well prove to take investment and focus off/away from its main business which is the mobile services provider. Revenue analysis: O2s turnover increased by 22% from 2003 to 2004. The main reason for the increase was the overall rise in subscriber numbers and the increased usage of the Groups services by subscribers. Competitor Strategy O2 have reduced there employee base by 3000 to 12000 employees through restructuring. And achieved an increase of one million customers in the 2003/04 financial year. In 2004/05 O2 have developed and moved into 3G network services, which enables them to offer high-speed streaming of videos and other multi media. O2s strategy has focused on three key areas improved operating performance; managing businesses cohesively and leading in mobile data services. Within the market, 02 are expected to continue to look to acquire and retain high value customers. Companies are forever trying to increase the ARPU (average revenue per user). This has led to heavier targeting and strategies, creating more services and getting consumers to use them, i.e. OrangeWorld and VodafoneLive! Positioning All the mobile phone networks look to offer a wide range of services, and position themselves in the market to cater for all. Companies need to maximize their revenue potential in a highly competitive and ever saturating market. The below tables will help me position the mobile phone companies in a perceptual map. 1st 2nd most important factors when chosing a Mobile Phone Network (% of adults), 2004    Most important 2nd Most important Addittional service offered 4.4 5.4 Advertising 0.8 5.3 Company reputation 7.5 6.7 Network coverage 21.1 10.8 Personal experience 9.8 6.8 Reception 17.2 13.5 Recommendation 6.6 8 Special offers 8.3 9 Tariffs 31.9 14.2 Source: Target Group Index (TGI), BMRB International Ltd, 2004 The above table shows what consumers look for in a network. Mobile phone users, year to April 1999-2003 and Q1 2004 Year to April 1999 2001 2003 Q1 2003/04 % change m % m % M % m % 1999-2004 Vodafone 7.9 32.9 13.2 28.0 12.1 2

Comparing Jonathan Swifts Gullivers Travels and Terry Gilliams Adventures of Baron Munchausen :: comparison compare contrast essays

Comparing Jonathan Swift's Gulliver's Travels and Terry Gilliam's Adventures of Baron Munchausen      Ã‚  Ã‚  Ã‚   The tales of Gulliver's Travels, by Jonathan Swift, is a well known story.  Ã‚   For more then two and a half centuries, Gulliver's Travels has been read by children for pleasure.   Terry Gilliam's "The Adventures of Baron Munchausen" is much the same.   It can be compared to Gulliver's Travels in many ways.   "The Adventures of Baron Munchausen" has been given the subtitle "Gulliver Revived" for the following reasons; the adventures both Gulliver and Munchausen partake, political hierarchy, and satire.      Ã‚  Ã‚  Ã‚  Ã‚   The adventures Gulliver experienced were much like those of Baron Munchausen. The adventures of Munchausen, as well as the adventures of Gulliver, were very outrageous.   The stories described by both are hard for the reader to believe.   Although very entertaining, they are so farfetched that one would find it difficult to consider as true.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Baron started off by telling his tales as he remembered them.   He took off in his hot air balloon in search of his magical friends.   He first went to the moon to look for Berthold.   This was much like Gulliver's travels to Lilliput, however, Gulliver did not go there intentionally. Once on the moon, Munchausen set out to look for Berthold.   He discovered many things in his search.   While being locked up for trying to romance the queen, Munchausen accidentally stumbled upon Berthold.   He then moved on to search for the next of his companions.   Munchausen fell off of the moon into a vulcano where Vulcan, who was a Greek God, lived.   He then sat down to drink tea with Vulcan and discovered that Vulcan's servant was none other then Albrecht.   While in the home of Vulcan, Munchausen was introduced to his wife, and fell in the love with the sight of her.   Vulcan saw this, disliked it very much, and became jealous.   The same thing happened to Gulliver, who had many enemies in Lilliput.   Flimnap, Treasur er of the Realm, long suspected, with absolutely no grounds, that Gulliver was his wife's lover, "This Lord, in Conjunction with Flimnap the High Treasurer, whose Enmity against you is notorious on Account of his Lady" (Swift 56 ).   Gulliver's enemies plotted against him, and accused him of treason.   Gulliver then fled from Lilliput.

Postmodern Theory: Critical Interrogations Essay -- Evolution, Social C

â€Å"Postmodern† is a complicated term, and so are â€Å"postmodernity†, â€Å"postmodernism† and â€Å"postmodernist†, and every other term one might come across in the way of evolution. According to Andreas Saugstad (2001) different postmodern theorists may have contrasting opinions and thinkers from different areas may have contrasting definitions of the term â€Å"postmodern†. Thus, the postmodern debates influenced the cultural and intellectual scene in many areas throughout the world. These terms have been used in literature, social studies, philosophy, arts and architecture. On the same hand on cultural level, discussions emerged whether modernism was dead or not and what kind of postmodernism was inheriting it. In the philosophical sphere, according to Steven Best and Douglas Kellner(1991), the erupted discussions were also concentrating on whether or not the traditions of modern philosophy had ended, and many theorists began pra ising a new postmodern philosophy related with Derrida, Jean-Francios Lyotard, Nietzsche, Baudrillard and more. Furthermore, the postmodern debates produced innovative, social and political theories, as well as theoretical struggles to define the multilayered postmodern phenomenon. On the other hand, according to The American Heritage Dictionary (1991) the postmodern can be described as â€Å"relating to art, literature and architecture, that reacts against earlier modernist principles, as by reintroducing traditional, classical or modernist elements of style to the extremes.† According to Steven Connor(1989) the â€Å"postmodern† terminology was firstly used by a number of writers in the 1950s and 1960s, however the concept can’t be said to have taken shape until the 1980s. As Hans Bertens(1995) poin... ...ations. 1st ed. Macmillan education ltd. London. Connor, S, 1989. Postmodern Culture: An introduction to theories of the contemporary. 2nd ed. Oxford: London University. The Free Dictionary. 2013. Postmodern. [online] Available at: http://www.thefreedictionary.com/postmodern [ Accessed on 05 November 2013] Andreas Saugstad, 2001. Postmodernism: What is it and What is wrong with it? [online] Available at: http://www.slideshare.net/sgummer/what-are-the-characteristics-of-postmodernism-and-its-faults [Accessed on 10 November 2013] Glossary Terms. 2003. Encyclopedia of Marxism. [online] Available at: http://www.marxists.org/glossary/terms/g/r.htm [Accessed on 10 November 2013] Vineet Prakash, 2007. Essay on Postmodernism. [online] Available at: http://www.preservearticles.com/201106127844/1125-words-free-sample-essay-on-post-modernism.html [Accessed on 08 November 2013]

The Island of Dr. Moreau (1996 Film)

The Island of Dr. Moreau ( 1996 Film ) For this assignment I have chosen to discourse the movie â€Å"The Island of Dr. Moreau† . This movie was released in 1996 based on H.G. Wells’ novel. After acquiring past the horrific and ghastly scenes and cliff-hanging state of affairss, I found the nucleus issue of Eugenics rather intriguing. Eugenicss is the survey of trying to better specific desirable traits in worlds by commanding reproduction. The most flagitious illustration of this in history can be found in the patterns of the Nazi’s before and during World War 2. That topic is for another clip, back to Dr. Moreau. The film opens with the narrative of Edward Douglass, a United Nations worker, whom is stranded on an inflatable raft in the southern Pacific after his plane has crashed. He is rescued by a adult male named Montgomery, and taken to â€Å"Moreau’s† island. His initial conversations with Montgomery are met with unusual replies to Edward’s inquiries and many of the inquiries left unreciprocated. As the two thrust into the compound, Montgomery explains the islands history to Edward, and when they make a halt to drop off some coneies, Edward is surprised when Montgomery all of a sudden snaps on of the rabbit’s cervixs. Montgomery so explains to Edward that they don’t eat meat on the island, but he thinks the Doctor will do an exclusion in thsi particular instance. Once at the chief house, Edward is instructed to remain indoors. While waiting for Montgomery to return, he views Dr. Moreau ‘s Nobel Peace Prize for Genetic Manipulation. Edward does non follow Montgomery’s way to remain put, and meets Moreau ‘s girl, Aissa. Upon Montgomery’s return, she flees and after Edward states how beautiful she is, Montgomery states â€Å"she’s a pussycat† . He so leads Edward to his quarters. As the two walk, they discuss Dr. Moreau’s work, which Montgomery explains is carnal research that the Doctor has become obsessed with. He so portions that Dr. Moreau was forced out of the U.S. due to animal rights militants and has been on the island 17 old ages. Montgomery explains that he came to the island 10 old ages prior after Moreau began correspondence with him after reading his publication. At that point, Montgomery walks Edward into his room, and locks him in. Edward is disquieted to state the least, and manages to pick the lock and acquire out of the room. As he explores, he finds his manner into a lab filled with animate beings in coops, and what ab initio looks like a adult female in labour fixing to present. As Edward creeps closer, the female specimen who is clearly a genetically mutated delivers a cleft roof of the mouth kid of kinds and he gives himself off with a pant. As he runs out of the lab, which is filled with containers of dead childish specimens of changing mutants, he hides in the forests. Aissa finds him and offers to assist him acquire of the island, but merely if he does nil to alarm her male parent. Montgomery shouts that there are many ‘unstable phenomenon’ out at that place, seeking to lure Edward to return. As Edward and Aissa run, they pass another mutated animal banqueting on a coney. When spotted, the animal-like animal looks at them and so runs off, go throughing another mutated animal. Aissa takes Edward to a cantonment of many mutated animals when, rather quickly, Montgomery and ‘The Father’ ( Dr. Moreau ) arrive. At this point in the film it is ill-defined precisely whom the evil character truly is. Montgomery is indicating a gun at Edward and Dr. Moreau instructs him to give the gun to Edward as he is frightened. As the animal that was eating the coney refuses to endorse off from Edward, Dr. Moreau pushes a button on his amulet like necklace, bring oning terrible hurting from electrical sock in the animals. If one hasn’t realized things are truly out of balance by now, it is all excessively apparent now. Dr. Moreau insists they return to the house and acquire out of the Sun. Once back at the house, Edward and Dr. Moreau discuss the state of affairs, which Edward states is demonic. Dr. Moreau explains that all of those that Edward has seen are animate beings fused with human cistrons. As the Doctor sense Edward is appalled and unreceptive, they adjourn until dinner that flushing. At dinner Dr. Moreau explains that the Satan is found in worlds and he has seen it in his microscope. He explains that each animal represents a measure in his procedure to eliminate the imperfectnesss ( destructive elements ) in the human mind. Dr. Moreau besides states that he is closer to than of all time in detecting flawlessness in his work. After the cooked coney is served, to the Doctors great discouragement, the film turns. After rousing from incubuss, Edward tries to get away on the boat, merely to happen more mutated animals on the boat. The following twenty-four hours, one of the animals is on test for interrupting the jurisprudence and is killed by one of the Doctors boies, Azazello. This brings great imbalance in his creative activities, as the regulations they have set Forths have been broken. After the cremation of the wrongdoer, the animals best friend, Hyena-swine, finds the implant that has been placed in all the animals which the Doctor and Montgomery usage to maintain control. Hyena-swine figures out how to take out his implant, puting farther pandemonium into gesture. Uncovering to Montgomery that he has removed his implants, Edward learns that the animals are given regular injections to maintain them from regressing into their original signifier. While these events are intensifying, we see Montgomery steal further into lunacy, as he is self-medicating with narcotic cocktails, holding lost his hereafter and calling to the attention pickings of Dr. Moreau ‘s animals. Unfortunately, Hyena-Swine is non found, and removes the implants from several other animals, and saddle horses an onslaught on the compound. They foremost come in softly, and have a brief brush with Dr. Moreau, which ends in his decease from their onslaught after he tries to floor them for misbehaviour. This is, gratefully, the beginning of the terminal of this dismaying narrative. Edward witnesses Dr. Moreau’s slaying by his ain creative activities, and amenitiess Aissa at the loss of her male parent. As Edward has slightly fallen for Aissa, he tries to assist her happen the serum to maintain her in human signifier. While seeking, Edward discovers that his familial codification was the key to Dr. Moreau’s concluding end, which was utilizing Edward’s DNA to halt Aissa’s arrested development. Unfortunately, Montgomery has destroyed all the serum, and holding lost his head, assumed the function of ‘Father’ . Azazello has besides joined the ‘Hyena† battalion, and they set out to destruct those still loyal to Dr. Moreau’s jurisprudence. The dock is exploded, Montgomery is murdered, Aissa is hung by her brother, Azazello and the concluding confrontation begins. Edward is brought in forepart of Hyena-swine, and is miraculously able to confound the nihilist creatures into killing each other, therefore stoping the slaughter. As Edward leaves the island on a of course built raft, he offers to convey back physicians to assist the animals. The few that remain wanted to merely be left to nature. Although the film had a really interesting scientific premiss, I felt it focused excessively much on the Gore and horror of these animals. Possibly that was the point. Familial experimentation can be extremely good in certain applications, but I feel that Dr. Moreau was so playing at being God. It was stated by Montgomery that Dr. Moreau â€Å"wanted to do animal’s work forces, and work forces Gods† . Things most decidedly did non travel as planned. There are many facets of this narrative to be discussed. Dr. Moreau wanted to better world by extinguishing the negative traits, in his sentiment. Eugenicss has ever found contention. Selective genteelness is non anything new, as swayers have been making this for millenary. Granted, each civilization has its ain desirable traits, but nature still has control of the creative activity. The ancient Greeks had a tradition of go forthing distorted babes to the wolves. Not precisely humane, but perchance the beginnings of Eugenicss. Whether or non Dr. Moreau was truly seeking to better the human status is problematic to me. He surely crossed all kinds of lines in nature, the most basic being uniting animate being and human cistrons. If nature had meant for engendering between of species, I think we would hold seen many more centaurs, mermaids, and such, over the ages. It was ill-defined to me why the physician had chosen to blend the animate being and human cistrons. I did non see how carnal cistrons would profit worlds into being more docile, loving animals. Had Dr. Moreau been experimenting with more domesticated animate beings, instead than wild, possibly he would non hold met the same terminal. Dr. Moreau was surely to fault for the pandemonium that arose from the island. Did he truly think that animate beings whose cistrons have been manipulated ( fused ) with human genetic sciences would non larn? There were several illustrations of different degrees of acquisition and personality traits. Azazello wanted to delight Dr. Moreau, but besides desired to suit in with the battalion and Hunt. He was really protective of ‘Father’ , so much so he killed the animal that violated ‘the law’ . Azazello seems to hold been, originally, a runing strain of Canis familiaris, as they reference his love of the Hunt several times during the film. Aissa was really docile and graceful, much like the cat she was inferred to be. She besides had a sense of danger and where to travel to for aid. Hyena-swine was a battalion animate being and rebelled when one of his ‘pack’ was killed. He wanted to rule the country, but besides wanted to understand the differenc es between him and Dr. Moreau. Dr. Moreau had a dual criterion from what I could state. One of his boies could read rather good, and the small animal that acted as a personal retainer to him, played the piano in an impressive manner. On the flipside, Dr. Moreau used daze therapy to maintain the other animate beings submissive. It was clear it caused them great hurting, which they came to resent. When and why did he happen the demand to hold the implant put in all the specimens? The carnal experimentation was beyond acceptable degrees, as the film writer even portions this sentiment, in the duologue that explains how Dr. Moreau was kicked out of America due to the Animal Rights militants. In the beginning and terminal of the film we see the interior of one of the labs with unchanged life wild animate beings, and preserved illustrations of 1s that did non keep life after some sort of process. The animate beings surely could non give ‘informed consent’ before Dr. Moreau treated them, but people must ever hold the option. This misdemeanor of Edwards’s personal right to his ain familial stuff brings up more of Dr. Moreau’s questionable medical patterns, values, and moralss. It could be argued that Montgomery did non cognize whether or non Edward would do it, and knew the physician needed new specimens. Either manner, his familial design was taken signifier him without his permission. Although the bulk of the incrimination for the brainsick topographic point the island became remainders on Dr. Moreau, Montgomery was besides partly responsible. Montgomery follows the doctor’s directives, and kept the animals in cheque. He shows understanding for the animals with the ‘gifts’ he adds to their vaccinations. He was clearly fighting at times to maintain it together, and seemed to be unhappy with things overall. It seemed that Montgomery did non cognize what he was acquiring into ab initio, and disliked it greatly, but was relieved that he had the doctor’s favour. Montgomery’s character was one of confusion as good, being that he had the chance to travel elsewhere, but returned to island. The state of affairs I find most saddening is the fact that Montgomery’s get bying mechanism for all that is has become one, many, or assorted narcotics. Geneticss is, and ever has been, an endless and fascinating survey into how the organic structure works, what may be incorrect with it, and what can we make to better people’s lives. The film focused on familial mutant, research, and carnal experimentation, go forthing tonss of inquiries on the inside informations of the work. In my sentiment, it would hold been more effectual at pass oning the issues related to the familial mutant side of things if there had been a small less focal point on the horror and more on the scientific discipline. The grotesquery of the animate beings did, nevertheless, conveying focal point to the bounds we must put on experimentation of any sort. I think the lesson of the film could be that you can set the adult male in the animate being, but you can’t take the animate being out of the adult male.

Alexander Mcqueen 2

Jane Wang Second draft research paper Jul 30h, 2012 Alexander McQueen â€Å"Creativity is a very fragile thing, and Lee was very fragile,† said the milliner Philip Treacy, who had worked with Alexander McQueen. McQueen, a British genius fashion designer creating a large amount of provocative works in last two decades, committed a suicide because of the suicide of Isabella Blow and the loss of his mother, who were two important supporters of his design (Wilson 89). The â€Å"Spine† Corset, the Skull Scarf, and the â€Å"Bumster† skirt are the representative of the collections of his provocative and dark romantic beauty.McQueen always indicated the dark and deathly elements in his collections, critiqued â€Å"inanity† of the fashion world and expressed his personal life reflections in fashion design. He was the chief designer of Givenchy between 1996 and 2001 and earned British Designer of the Year awards four times(1996,1997,2001 and 2003) (Wilson 89). In t erms of McQueen’s intricate tailoring and provocative design styles, McQueen was significantly influenced by Gilbert Adrian, and Elsa Schiaparelli in the aesthetic aspect; Charles Frederick Worth had processing influences on McQueen's.Adrian and Schiaparelli were fashion designers prevalent around 1930s and 19040s and Worth was popular in in early 19th century. In McQueen’s collections, he applies Gothic Romance with pure black and complex lace ornamentations. His collections focus on the expression of his feelings and moods; it can be scary, disgusting, and romantic. McQueen is like a poet who uses clothing to write his poetry. His runways can always make viewers think, but not just enjoy the visual elements of clothes. Suzy Menkes says of McQueen’s works, â€Å"Distasteful images?But it’s a reflection of our nasty world. And a powerful fashion designer always ingests the ether of modern times. † (Bolton 12). To me, McQueen’s runway shows a re more like drama to convey McQueen’s savage and animalist beauty and death philosophy for fashion. In McQueen’s work, he indicates orientalism, classicism and English eccentrics, but also shows many clues for the future of fashion. As Eric Wilson said in 2010, â€Å"As designers have done for centuries, Mr. McQueen altered the shape of the body using corsetry and anatomically corrects breastplates as a recurring motif.More recently, his work took on increasingly futuristic tones, with designs that combined soft draping with molding, or ones in which a dress seemed to morph into a coat. At his last show, in October, the models wore platform shoes that looked like the hulls of ships. † (Wilson 1). According to the interview with Andrew Bolton, author of â€Å"Alexander McQueen: Savage Beauty†, Bolton offers clues of designers affecting McQueen’s aesthetic. Bolton says, â€Å"In terms of tailoring, McQueen was most influenced by designers whose tec hnical acumen mirrored his own, designers such as Gilbert Adrian and Elsa Schiaparelli. (Interview 1). After I saw Schiaparelli fashion exhibition, I found many direct Schiaparelli design concepts' influences on Alexander McQueen's contemporary collections. Schiaparelli invented culottes, wrapped turbans, Arab breeches, embroidered shirts, pompom-brimmed hats, and barbaric belts ( Smith 1). I think her Skeleton, Lobster, and Tear Dresses have the most obvious influences on McQueen's fashion design, where he also employs a lot of animal elements to express a kind of savage and original beauty.As McQueen himself explains, â€Å"Nature was the greatest, or at least the most enduring, influence upon me. Everything I do is connected to nature in one way or another; Nature was also a central theme, if not the central theme, of romanticism. † (Bolton 15). Take two similar fashion designs from Schiaparelli and McQueen, The Skeleton Dress (Fig 1) and â€Å"Spine† Corset (Fig 2) . Obviously, in both works, two artists utilize a â€Å"backbone† as a key element in their works. They both look scary and savage.In Schiaparelli's work, she employs silk to create a backbone effect, while McQueen changes material to a kind of metal, which strengthen the bones' lines and shock effect. Schiaparelli just uses pure black in this collection. Similarly, McQueen just applies the metal's original color in his design, which is quite concise. Like Schiaparelli, McQueen also tightens the waist to indicate the silhouette of the body. Unlike Elsa's slight decoration of the spine, McQueen extends the human spine to a kind of animal spine with the coccyx.Therefore, it is a good example to exemplify the Schiaparelli's design influences on McQueen's. Because of Bolton’s mention of McQueen’s tailoring influence from Gilbert Adrian, let us take a look at their previous works. Like Adrian's women's suit, McQueen's women's suit always has an exaggerated silhouette and the â€Å"s† pattern is obvious. McQueen also uses a lot of broad shoulders in suits; puffed sleeves were created by Adrian, which was popular in 1930s and 40s American fashion ( History). The huge puff-sleeve dress style is continued in McQueen's dress (Fig 4).Likewise, Adrian's dress â€Å"A version of the ‘Hostess Gown'† contains many puffed sleeves. They both create dresses with huge dress trains to express dresses' falling and floating. Due to the similarity between two designers' fashion style, I chose one work from Adrian and one from McQueen to make a specific comparison. If we take a look at Adrian’s film custom dressing (Fig 3) â€Å"A version of the ‘Hostess Gown'† compared with McQueen dress (Fig 4) from Autumn/winter 2010–11, both artists’ modern style and innovative silhouettes come through.In Adrian's work, he seems to employ silk to indicate a sense of freedom and flow. Similarly, McQueen uses translucent and light material to show the dancing-like movement of the dress. Like Adrian, McQueen also provides three perspectives of the dress, which looks like a dancing and swirling performer. Likewise, the dress hem of McQueen's was tailored freely and asymmetrically. Adrian just slightly tightens up the waist in this work, whereas the bodice is designed as an extremely tight style by McQueen.Unlike Adrian's concise decoration of flowers on the upper left shoulder of the dress, McQueen transforms patterns onto materials as decoration on the surface of the dress and added small puff-sleeve on the shoulder parts. Both works give the viewer a sense of flowing movement; nevertheless, McQueen accentuates the curved bodylines of the dress, which is imbued with a sense of elegance of a dancer and replaced the opaque material Adrian uses to a translucent material, which looks like the body of flowers to add more romantic feelings.McQueen not only shared similar tailoring ideas with other designers, but also the intricate and complex processes of dressmaking. Bolton also mentions, â€Å"In terms of dressmaking, he looked to designers who shared his sense of theatricality and his love of exaggerated silhouettes, such as Charles Frederick Worth, Christian Dior, and Charles James. † (Interview 1). Worth was an English fashion designer of the 19th century, and also considered as the Father of Haute couture, which is made for specific customer with high-quality, expensive fabric and sewn intricate decorations.If we juxtapose both McQueen and Worth's dressmaking works, they both are finished by the most experienced tailoring skills and hand-executed techniques. Especially, McQueen’s dressmaking reflects an aristocrtic style in palace of Middle 19th century, where the dresses had intricate Alencon lace decorations, expensive silk materials, bustles, tightened waists, and an embellished neckline. For example, looking at one of Worth’s evening dresses(fig 5), there are many obvious elements shared with a coat of dress from McQueen’s autumn/winter 2008 collections (fig 6).Both works have loose and puffed dress trains. In Worth's work, he employs corduroy in deep red color, which creates a solemn and elitist effect. Similarly, McQueen applies silk to red to express a figure of Queen. Like Worth, McQueen also cuts the shoulder parts of the dress with a puffed effect. However, McQueen repeats this effect in the neck part and strengthens it in the train of the dress. In terms of ornamentation, in Worth's dress, there are Alencon lace patterns in the upper back, while McQueen utilizes intricate metals and diamonds as head decorations, which looked like a Queen's crown.Indeed, the tailoring similarities between both designers are evident. However, McQueen updates the puffed sleeves with tightened wristbands to emphasize the 19th century aristocratic style. Without doubt, Alexander McQueen is a prolific and experienced fashion designer and his collections are multi-faced and cause viewers to think deeply. Even though he shared many similar aesthetics with other fashion designers, he recombined each tiny element he liked and produced novel, updated, â€Å"McQueen’s† work. As Bolton describes McQueen like a demonic Edward Scissor hands (Interview 1).Yes, I feel that McQueen is a devout Scissor hand. Although he received acrimonious critics of his provocative style, like the controversial Highland Rape, autumn/winter 1995–96, which even made viewers feel uncomfortable with the collections, he insisted on his own dark and death romance. Do you remember the character Helena in A Midsummer Night’s Dream? â€Å"Helena believes that love has the power to transform something ugly into something beautiful because love is propelled by subjective perceptions of the individual, not by objective assessments of appearance. (Bolton 12) I think this idea is central of McQueen’s collections, which breaks the viewer’s boundary between ugliness and beauty. His aesthetic purpose is to force viewers look at the ugliness, examine the dark part of their innermost beings and think about the savagery of nature. In addition, he updated Worth, Shiaparelli and Adrian's designs with modern styles, novel textile, complex hand-making processes, which follow up the contemporary fashion society. . [pic] (Fig 1) Elsa Schiaparelli.The Skeleton Dress. France. 1938. Silk crepe [pic] (Fig 2) Alexander McQueen. â€Å"Spine† Corset. Untitled. Spring/summer. 1998 [pic] (Fig 3) Gilbert Adrian, â€Å"A version of the ‘Hostess Gown' †, 1930's and 40's [pic] (Fig 4) Alexander McQueen (British, 1969–2010). Dress. Autumn/winter 2010–11. [pic] (Fig 5) Charles Frederick Worth (French, Bourne 1825–1895 Paris). Evening Dress. 1893-95 [pic] (Fig 6) Alexander McQueen. Untitled. Autumn/winter. 2008 Works Cited Bolton, Andrew and Koda Harold.Savage Beauty. New York: The M etropolitan Museum of Art, 2011. Print. History Wired Gilbert Adrian. National Museum of American History. Jan 2010. Web. 19 Jul 2012. Interview with Andrew Bolton, author of ‘Alexander McQueen: Savage Beauty’. Yale University Press. 5 May. 2011. Web. 19 Jul. 2012. Smith, Roberta. DESIGN REVIEW: For a Body that Nobody Ever Had. NY: The New York Times. Dec 7, 2001. Print. Wilson, Eric and Horyn, Cathy. â€Å"Alexander McQueen, Designer, Is Dead at 40. † New York Times Feb 2010: 89. Web.